Chic Chui’s Guide to Looking Fabulous All Day At the Beach

Summer: the season of sun-kissed skin, the calming rhythm of waves, and the undeniable allure of looking absolutely fabulous at the beach. But let’s be real, the beach isn’t always a runway. Sand gets everywhere, the sun is relentless, and let’s not even talk about the dreaded cover-up struggle. But don’t worry, beach babe! Chicchui’s got your back (and your front, sides, and everything in between). I am here to spill the secrets of achieving that effortless beach chic look that lasts from your morning coffee to that magical sunset cocktail hour. You ready? Let’s begin.

make a Maxi Dress Your Beach BFF
A woman in a flowing floral maxi dress strolls along a sandy beach, carrying a straw bag and enjoying the beach.

Tamara Bellis / Unsplash

If you’re looking for an outfit that’s both stylish and comfortable, then you must bring along a flowy maxi dress. But not just any. Choose breathable fabrics like cotton or linen that will keep you cool under the scorching sun. If you’re into vibrant prints, channel your inner island goddess with bold tropical patterns or playful geometric designs. Think palm leaves, pineapples, or abstract shapes for a touch of fun.

If you prefer a classic look, reminiscent of old money style icons, stick to earthy tones, crisp whites, or breezy pastels. These timeless hues will never go out of style and can be easily dressed up or down. To complete the old money look, top it off with a wide-brimmed straw hat (think floppy sunhat or a Panama hat) and a pair of oversized sunglasses. Not only will you look chic, but you’ll also be shielding your skin and eyes from harmful UV rays.

Tamara Bellis / Unsplash

Pack A bikini that will make a splash

Your swimsuit is the foundation of your beach look, so choose wisely.

I’d say, avoid getting caught up in trends. Focus on finding styles that flatter your body type and boost your confidence instead.

If you like the elegance and versatility of a one-piece swimsuit, choose from a variety of options to find your perfect match. A plunging neckline can be daring yet sophisticated, while high-cut legs will elongate your silhouette. Playful ruffles or a belted waist can also add a touch of fun and personality. So think of the timeless elegance of Slim Aarons’ photographs for old money inspiration.

If you’re feeling daring, rock a bikini that complements your shape. High-waisted bottoms are a flattering option for most body types, and bandeau tops offer a strapless look that’s perfect for avoiding tan lines.

If you like to switch things up, I’d recommend packing a few different tops and bottoms to create various looks throughout your beach vacation. Mix and match colours, patterns, and styles to keep your beach look fresh and exciting.

include A couple of Cover-ups on your packing list
Woman in a black bikini wrapped in a large beach towel cover-up, standing on the shore with the ocean waves in the background.

Christopher Campbell / Unsplash

Cover-ups are more than just a necessity. So ditch the clichéd frumpy sarong as this is your chance to add a touch of personality and style to your beach ensemble.

If you’re into boho chic, a lightweight kimono is the perfect choice. So go for a flowy silk kimono with a bold floral print for a head-turning look. Or choose a delicate lace kimono for a more romantic feel.

If you prefer a classic look, a linen shirt dress is effortlessly elegant and can easily transition from the beach to lunch or shopping. Choose a crisp white or a soft pastel hue for a timeless look, channelling the understated elegance of old money style.

And if versatility is your thing, a stylish pareo (a cousin of the sarong, with a more luxurious feel) can still be a great addition to your beach bag. Tie it around your waist as a skirt, wear it as a strapless dress, or even use it as a headscarf for a touch of effortless cool.

Fashionable woman in a striped sundress and sunhat, holding a clear purse on a beach at sunset.

Graca Assane / Unsplash

Pack Accessories to add some panache to your style

Don’t underestimate the power of accessories to transform your beach look.

For sun protection and a touch of vintage charm, I’d recommend a wide-brimmed straw hat. Choose a classic style like a Panama hat, often associated with old money aesthetics, or opt for a floppy sunhat with a colourful ribbon.

If you’re carrying a lot of beach essentials, opt for a woven tote bag that’s both stylish and functional. Look for a bag with sturdy handles and a fun pattern or embellishment.

To express your personality, add a pair of statement earrings, a layered necklace, or a stack of colourful bracelets. Choose pieces that reflect your personal style and complement your beach outfit. Pearls or simple gold jewellery are always a classy touch, reflecting old money style.

And don’t forget a pair of trendy sunglasses that can solve many problems. Starting with protecting your eyes and punctuating your style among other advantages. Cat-eye frames, aviators, or oversized shades are all excellent choices.

Bring Comfortable Shoes To navigate the Sand (or stones)

Even without me telling you, you already know that your beach footwear should be both stylish and comfortable.

A pair of brown sandals on sand.

Jacob Owens / Unsplash

But for a touch of glamour, slide into a pair of leather sandals with metallic accents or beaded details. A classic pair of leather sandals exudes a timeless old money vibe.

If you want something comfortable and versatile, I’d recommend a pair of espadrilles. They’re perfect for the summery vibes and can be dressed up or down. Just don’t play in the sand with them.

And let’s be real, sometimes you just need a pair of flip-flops for practicality. In that case, opt for a pair with fun embellishments or bright colours to add a touch of personality. Think, Masaai shoes.